VHC Brands Quilts
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VHC Brands Bedding Collections
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Who is VHC Brands? VHC Brands roots are in the Deep South, down a country highway with not much to it except pretty scenery & lazy days.
VHC Brands started in the late 80s as a small store called Victorian Heart, selling quilts & bric-a-brac in northwest Louisiana. Nancy Kline, the original owner & still an active owner of VHC Brands today, soon found that buyers were particularly drawn to patchwork bedding. Billy Kline became actively involved in the VHC Brands & continues to serve as Chairman of VHC Brands.
From this initial inspiration, VHC Brands grew as Victorian Heart Company. The decision was made to move VHC Brands north to Branson, Missouri in the early 90s.
Additional family members joined VHC Brands, which was officially incorporated in 1995. The company began developing & importing VHC Brands product at this time. Initial collections included a broad range of quilts & patchwork bedding, crochet, lace, & throws.
The first VHC Brands rented space was not much bigger than a shoe box. After continually needing to expand through the 90s, the company moved to its current location outside of Branson, Missouri, in 2003 with its own corporate campus on 23 acres. With plenty of breathing room, a new corporate office complex & logistics center, they expanded overseas with buying offices in China & in India, where VHC Brands still maintains a full time staff at the VHC Brands-India corporate address.
The Home & Hearth® & Lasting Impressions® by VHC Brands were developed in the early 2000s, covering the mid-range & upper tier bedding & throw collections. Nancy’s Nook ® kitchen by VHC Brands was launched in 2007, & expanded to include rug designs in 2011. In 2008, Bella Taylor® by VHC Brands, Inc. was launched.
The VHC Brands-India office now includes a design staff working under the US teams, & full time quality assurance teams managing product closely with our vendor partners.
Over the past 10 years, with 2 major building expansions & 2 renovations, the company now occupies approximately 50,000 square feet, & has room to expand significantly as opportunities for continued growth occur. In 2012 the company officially became VHC Brands to convey the direction the company is moving in & fully incorporate each distinctive line under one name. VHC Brands is looking toward the future while continually focusing on quality, growth & an overall customer experience that has defined them since inception.